Creating a Great Deal

I am sure you have had a friend or acquaintance mention in a conversation how they got the greatest deal when they purchased or sold their home. Perhaps the person was not so fortunate and was unhappy with the outcome. Whatever the case, one truth remains certain. Great deals are planned, not so great deals are the result of poor planning. In this report our focus is how to organize yourself to work most efficiently with an agent and address some key areas where your investment can be maximized.

If you are selling

Repair your home.
Squeaks, creeks and rattles can leave a bad taste in the buyers mouth. These little items can be repaired quite simply and easily. Take a Saturday afternoon, grab your screwdriver set, hammer and a box of nails and eliminate these little annoyances. Major repairs should be considered with your Realtor prior to making a decision. If you have a roof that needs to be done, get a quote and then talk to a professional to determine if the improvement will pay off in the end of things.

Tidy up.
The look and feel of your home is essential. Remember, when a prospective buyer walks through your home, they are trying to visualize themselves living in. With a disorderly home the visualization process is greatly diminished. People then start discounting your home in their mind. The attitude should be what can I clean that will lessen the distraction for a buyer. Keep the clutter to a minimum and make the home look as though a person or family with high self esteem lives in the home. Will it be some work? This really depends on your current housekeeping habits. If your habits are not great, consider yourself taking on a part time cleaning position in your own home for a few months. Chances are this effort will pay much more than that part time job ever could!

Keep confidential information confidential.
Buyers want to purchase your home for as little as they possibly can. You would most likely want to sell your home for the most you possibly can. Keeping your motivation for moving and the urgency behind this private will give buyers one less tool for negotiating a lower price. Consider even keeping these motivations private from family and friends until after the deal is complete … we all know word travels fast!

Use the right listing price.
The listing price is a major concern. The listing price will determine the number of buyers to view the Home and the starting point of negotiations. Think of it this way … when you advertise a listing price, you are essentially letting everyone know the absolute maximum they would pay for your home. We would like to help you determine a listing price for your home that accomplishes two things.
1. Attract the massive wave of buyers monitoring new listings on the MLS System. Statistics show that when your home is first listed, more buyers view your properties listing information than ANY other time.
2. Benefit you the most financially. With the 20 years of experience we have, chances are we can narrow down the value of your property to a fairly small range, above and beyond that we can most likely even.

Sell before you move.
It’s been proven that it’s more difficult to sell a home that is vacant because it become forlorn looking, forgotten, no longer an appealing sight. Buyers start getting the message that you have another home and are probably motivated to sell. This could cost you thousands of dollars. In line with this message is that you should strongly consider not signing the deal on your new home until you sell your current home. Signing before selling can obscure your negotiation because you may get worried and take a deal that could have been more beneficial if waited on for a short period.

If you are buying

Look at a multitude of homes.
Nothing can replace experience when in the purchasing position. Many realtors will advise you to look at home sales in the immediate area and use those figures as a barometer for the price that you will offer. This is an under-developed theory. We encourage buyers to look at many factors:
- location and proximity to services that your lifestyle requires;
- neighborhood trends as far as the population in that area. For instance, how many homes have been converted from single family dwellings to rental properties, have the values of homes in that area been keeping up with market trends city wide? Depending on your future plans, these are VERY important factors;
- access to roads used commonly for commuting to work, places of business or family and friends. Perhaps living close to 401 access would be advantageous to you.
When you have armed yourself with information on a multitude of homes, you can walk into a prospective home with confidence and a sense of control.

Play the part.
People expect certain things out of buyers. If you are aware of what they expect you can play your cards in a pre-determined way for a maximum effect. There are many common occurrences in real estate transactions. Pre-determining the path of an offer leads to pre-determined results. Allow us to guide you through the process. We can teach you the hundreds of combinations involved in purchasing situations or you can allow us to apply our 30 plus years of experience for you.

Keep on top of it!
We pride ourselves on our work ethic. Keeping on top of market changes and trends can be a full time profession in itself! When a home price changes on a home you were looking at, you need to be the first to know. When a new listing is brought into the system, you need to make the commitment to be the first one to the home. Our high technology solutions and solid work ethic will put most of this worry to rest. Our attitude is of the nature “our job is finding you the best purchasing opportunities as fast as possible”.

Define your parameters
Windsor has thousands of homes for sale at any one time. As technology advances, tracking this information is becoming more and more manageable. The best way to keep a focus on the properties you want to look at is to set very rigid parameters. What are the absolute musts for your next home? Next define the “would be nice” features. With our computer system, we can filter based on the absolutes and then highlight homes that have the “would be nice” features.
We expect this information was helpful. We have strived to keep the information in this report as understandable and easy to read as possible. Should you require more technical information on this subject we are more than happy to help you through a personal interview.

Evaluating a Company
Why use a Realtor? Anyone who respects statistical data can appreciate the answer to this question immediately. The overwhelming majority of homes sold in North America and Windsor are tied into the MLS System (Multiple Listing Service). Most credible real estate companies have access to this system, only the elite use it effectively. YOUR SELLING OR PURCHASING SUCCESS IS DETERMINED BY YOUR REAL ESTATE COMPANIES USE OF THE MLS SYSTEM!

Technology and Results Realty Inc.
Results realty has rich and trusted history. Many times companies who ride on the claim of experience lag behind in technology. This is not the case with Results realty Inc., in fact it’s quite the opposite. Most of our competition has secretarial staff capable of email, web surfing and various other basic tasks. Results Realty is not excluded from this list. We have taken a monumental leap in the area of internet marketing and technology. Why? Well, for starters, over 70% of buyers pre-qualify their shopping on the internet. What that means is that 70% of people will look on the net first and then move into the open houses, personal visits and potential offers. What have we done to capitalize on this massive audience? Read below about our outsourced marketing expertise.

Outsourced marketing expertise
Results Realty has made a monumental step in the Windsor real estate industry. Our true online marketing skill was acquired by inking a very unique agreement with a well respected internet marketing company

Experience – nothing compares
A quick glance at the resume of our Broker, Gary Barbesin, will reveal that the experience housed in our company is second to none. Gary has been involved as an industry leader for over 30 years. His experience has included everything from the sale of some of Windsor most recognized facilities to teaching the real estate course. AT Results Realty Inc., we use the team Approach. No matter which agent you choose at Results, you can be assured that your needs will be attended to and that all of the experience gained in the marketplace will beat your fingertips.

Services offered
What range of services does the company offer? Are all you needs covered regardless of your property type? These questions need to be answered before you even take a step into interviewing an Agent. It’s an unfortunate situation when a great Agent is working for a company that does not provide full offering of services.
- Does the company excel in your particular section of the real estate market? – Residential, Commercial, Land or County.
- Will the system be monitored for the type of property that I am looking for?
- Does the company ensure updates are submitted to the Windsor Real Estate Board promptly?
- Will my home be given the proper attention with regards to open houses and personal showings?
- How will the company personally market my home. What mediums will be used and in what degree?
- Can I trust that the company will back up my Agent in case of an emergency situation?
At Results Realty we pride ourselves on being truly a “FULL SERVICE” real estate company.

Reputation in the industry
Did you know that on most real estate deals more than one Agent is involved? Quite often a deal is “split” between a listing and purchasing Agent. This is an underlying theme that many people do not take into account nearly often enough. The ability to work with other people in the industry is essential. A poor reputation can lead to resistance on the part of other agents. Not only do you need to maintain a good, positive relationship with a few other companies, but virtually all companies and agents in the city.
Most often this cannot be achieved overnight. Results Realty has invested in the “networking” aspect of the business all along. Community service and positions of responsibility have been bestowed upon Results Realty and it’s agents for many years. You can rely on the fact that when other real estate professionals in the city are considering bringing their clients to your home, they will be positive and encouraged to see a Results Realty representative in the position of Listing Agent.